As a powerhouse of technical capabilities India attracts the largest number of GCCs, accounting for more than 50% of the global set ups. Nasscom estimates that in 2024, GCCs in India generated approximately USD 64.5 billion revenue and employed around 1.9 million professionals. What started out as support centers for global corporations has now morphed into innovation-led, high-value work. Interestingly, engineering R&D centers are growing 1.3 times faster than the overall GCC market, reflecting India’s increased role in driving complex global capabilities.
With more than 1800 GCCs in India, the growth momentum continues to be strong— according to CBRE India, 45% of total office space in the first quarter of 2025 was leased by GCCs. This growth however hides a hard reality, that setting up a base for GCC in India and scaling it to a sustainable size is rife with challenges.
From navigating regulatory and compliances to finding the right talent, growing the center to a critical mass is complex and demands deep expertise, speed and flawless execution. Without the right local partner, businesses risk delays, higher costs, and missed opportunities, while an experienced partner can accelerate the process, stabilize the set up and help scale at speed.
While specific challenges may vary, the typical challenges most GCC face are the following.
Need to scale rapidly: GCCs are under pressure to scale rapidly and take advantage of cost-efficiencies. Yet finding the right talent and integrating them within the global culture is difficult. As GCCs move up the value chain and take on advanced work in AI, automation, cloud engineering, product development, and R&D, attracting top-tier talent in an intensely competitive market becomes critical. Achieving rapid onboarding and sustained productivity demands deep local insights, innovative talent strategies, and a compelling brand that resonates with high-caliber professionals.
Building Centers of Excellence (CoEs): Setting up Centers of Excellence within GCCs are the highest in the value chain, but it is a complex process that requires experienced people with deep domain expertise and experience. CoEs are best positioned to standardize best practices and establish technology frameworks while also building credibility, fostering collaboration and facilitating seamless knowledge transfer. But defining the right focus aligned with the larger organizational goals, attracting talent and promoting experimentation in a fast-evolving landscape are difficult.
Hiring Niche Skills: As GCCs move beyond service delivery into innovation hubs, hiring niche skills such as AI/ML, cybersecurity and data science often becomes a war for talent from the limited supply pool. Employees with hot skills who can integrate with the global team are not just difficult to find and but retaining them without the right incentives, stimulating work environment and branding is impossible. GCCs must explore innovative strategies including partnering with academic institutions, tapping talent from secondary cities and investing in skilling initiatives.
Supporting Non-strategic and Short-term Projects: GCCs lose focus and effectiveness when they are engaged in supporting non-strategic areas, such as basic IT functions, administrative tasks or low-end work. These activities divert talent from high-value initiatives such as digital transformation, R&D and product innovation, hindering GCCs ability to deliver impactful work. Also, when GCCs are engaged in short-term projects, it leads to fragmented efforts, limited knowledge and capability building, and undermining its potential to evolve into a strategic innovation hub.
Ensuring Security & Compliance: GCCs handle vast amounts of sensitive data and therefore security and compliance which adheres to both local and global requirements are critical imperatives. But navigating regulatory requirements across geographies while adhering to GDPR, HIPAA, and sector-compliances calls for deep domain expertise, robust governance frameworks and continuous monitoring. Also operating in a hybrid environment comprising legacy and multi-cloud requires stringent security frameworks to prevent intrusions and data compromise.
Winning Partnerships
An experienced partner bolsters the initiative by bringing in deep expertise, understanding of the local market and strategic alliances to help overcome hiccups that can derail the GCC initiative. As a global company NewVision Software has presence in the US market, Middle East and India. Specifically, NewVision has a strong presence in India with delivery centers in tier one and tier two cities. This enables the company to scale rapidly while focusing on high-end product engineering work, automation, Cloud and digital transformation initiatives.
NewVision has been partnering with global companies and creating value in the following ways.
Staff Augmentation: NewVision’s robust, scalable recruitment engine for staff augmentation allows GCCs to grow the employee base quickly, access niche skills, and scale its capabilities quickly without long hiring cycles. Our strategic partnerships with trusted vendors and our multi-step hiring process enable us to tap top talent through rigorous technical assessments and interviews by domain experts. Our presence in diverse tier 1 and tier 2 centers gives us the unique capability to source deep technical skills and optimize costs for clients; and strong background verification ensures integrity and reliability in new hires.
Delivery Augmentation: NewVision provides GCCs with flexible Project-Oriented Delivery (PODs) and Managed Services to accelerate growth with cross-functional teams that are productive from day one, with deep expertise in product engineering, AI-led automation and quality assurance.
Our Managed Services model takes ownership of critical functions with continuous delivery and compliance and helps to optimize costs and achieve excellence. With our strong local presence and proven execution capabilities, NewVision works as a seamless extension to take care of the execution, while allowing the GCC to focus on core strategy.
Competency Development: NewVision facilitates GCCs to develop competencies by helping to set up and scale Centers of Excellence (CoEs) across domains such as AI/ML, product engineering, DevOps, Cloud-enabled transformation, test automation and data analytics. Our approach helps GCCs to grow from support centers and tech silos to innovation engines that inject the global organization with disruptive capabilities. Specifically, NewVision facilitates the GCC to define the charter aligned with larger organization goals; establish governance and frameworks; help teams to upskill and benefit from continuous learning; and rapidly move up the maturity curve to position the GCC as an anchor for value creation.
NewVision Differentiators
NewVision has been working with GCCs and understands the hiccups in building and scaling operations. Our domain expertise and understanding of global organizations empower GCCs with operational agility and time to market. Specifically, the following distinctive capabilities build trust and help us stand out in the market.
Flexible Models of Engagement: Our flexible models help to build comfort with customers, starting on time and material engagement. As the partnership grows, we seamlessly transition to POD-based and fixed-cost engagements, taking on greater accountability—including strategic investments—to deliver sustained value and innovation at scale. The GCC customer is able to scale the team in a seamless manner, gets access to specialized skills, and benefits from streamlined processes and re-usable frameworks and assets.
POD-based Engagement: Our POD-based engagement model offers GCCs a high-impact approach to build and scale teams with speed and accountability. We take full ownership of the workstream from requirement gathering to delivery wherein each POD functions as a self-contained unit. The POD comprises a cross-functional team of Product Owner, Technical Lead, Developers and buffer capacity which is all designed to deliver outcomes.
The client provides strategic direction enabling NewVision to convert ideas into executable user stories while taking ownership of development, quality and release. Our approach injects agile governance, faster time-to-value, and minimal disruption to client operations. For GCCs looking to accelerate innovation while maintaining cost-efficiency and delivery rigor, NewVision’s POD approach becomes a powerful enabler—offering scale, autonomy, and accountability under a single framework.
Proven Onboarding and Upskilling: Our methodologies in skill development, upskilling and onboarding new hires empowers GCC with a strategic edge to build high-performance teams. Our approach goes beyond induction to focus on structured out-comes that accelerate time-to- productivity. Our comprehensive framework includes role-based training, hands-on mentoring and rigorous assessment to ensure team members are technically sound, has domain knowledge and can fit into the organizational culture. Our proven and disciplined approach translates to faster team ramp-up, reduced transition risks and sustained delivery excellence.
Robust Governance Model: We ensure strategic alignment at every stage of the project lifecycle with clear roles, metrics and escalation paths to provide real-time visibility into projects and effective risk management. Our communication strategy engages all stakeholders to manage and stabilize high-stake transformation projects.
Beyond Scale: The Future of Intelligent GCCs
Global Capability Centers help extend enterprise intelligence. Organizations looking for high-value innovation, the differentiator is not just scale but the ability to orchestrate talent, technology, and transformation with precision.
NewVision firmly believes that futuristic GCCs must evolve from execution hubs to centers of strategic innovation and play a crucial role in accelerating GCCs into engines of sustainable growth. Speed alone is not an advantage, and winning GCCs must transform into ecosystems that can think, adapt, and innovate faster—and that’s the NewVision promise.
